Know your audience but don’t know how to reach them?
That’s where we come in.
Specificity has the tech capabilities to cherry-pick consumers and drive your marketing campaign directly to them. We leverage a suite of digital tools to build customized marketing campaigns that drive real conversions.
Specificity uses highly precise geotargeting to drop nets around specific locations and acquire the device IDs of people who visit them. This means that we can target customers who visit your business and/or customers who visit other businesses.
We then deploy a sophisticated marketing campaign directly to those customers’ mobile devices. No need for them to use certain apps or visit certain websites—your ads will show up no matter how they’re using their phone.
We can also gather historical device ID data from the past 12 months. If you want to target attendees at a previous event or conference, this is the way to do it.